The Final Countdown!
9th February 2019:
AWOTTA are invited to give an update on UWANDAE EXPO2019 to members of the Tanzania Women Chamber of Commerce, during their monthly meeting held at the Ramada Hotel, Dar es Salaam.
3rd-5th February 2019:
With just over a week to go before UWANDAE EXPO2019 opens, Mary Kalikawe joins Dennis Kobelo (City Tourism Executive) on Dar es Salaam City Radio to promote this exciting new addition to the city’s event calendar.
Mary also attended the Health and Fitness Expo at the Colosseum Hotel, to investigate what this growing sector has to offer the domestic traveller market.
1st February 2019:
With only two weeks to go until the opening of UWANDAE EXPO2019, members of the organising committee from AWOTTA and the Tanzania Women Chamber of Commerce, are fine tuning arrangements with suppliers, exhibitors and sponsors across the country.
The team has increased its advertising and awareness campaign, and are now reaching out to the general public and the growing number of residents who are exploring their home country, inviting them all to come along to and join in the celebration of what Tanzania has to offer!
Look and listen out for posters, radio broadcasts and the UWANDAE EXPO Roadshow over the coming days!
UWANDAE EXPO2019
The National Museum, Dar es Salaam
15th to 17th February 2019
15th January 2019:
Tanzania Tourist Board building, TANAPA offices, Dar es Salaam
Mary Kalikawe (Chairperson AWOTTA), Geofrey Tengeneza (Head of Public Relations, TTB) & Jacqueline Maleko (Chairperson TWCC) [from left to right]
UWANDAE EXPO2019 Press conference & Documentary launch
Today, Mary Kalikawe (Chairperson AWOTTA), Jacqueline Maleko (Chairperson TWCC) and Geofrey Tengeneza (Head of Public Relations TTB) launched the UWANDAE EXPO2019 documentary at a press conference held at the TANAPA (Tanzania National Parks Authority) offices, Dar es Salaam.
Tengeneza expressed his appreciation to Kalikawe for coming up with the idea to hold a Domestic Tourism Exhibition in Tanzania for the first time. Since the strategic plan for domestic tourism was launched, TTB had been looking to someone in the industry to take this initiative to the next level. Kalikawe’s and AWOTTA’s knowledge and extensive network, plus their partnership with the TWCC, have proved the perfect fit to meet the expectations and goals of the TTB and the Ministry for Natural Resources and Tourism, Tanzania.
Kalikawe spoke about the importance of Regional Commissioners to consider establishing local attractions to draw visitors into their towns, and (for example) putting up signposts on the highways to entice travellers to stop and visit them during their journey. She emphasised that such initiatives would not only expand domestic tourism, but bring additional revenue into towns and create more job opportunities for its residents.
Maleko gave an insight into domestic tourism and asked that all Tanzanian residents and people living in the country enjoy the wonderful tourism attractions that the nation has to offer. She shared information about TWCC’s collaborations in support of AWOTTA’s initiative and providing assistance in organising this inaugural exhibition. Maleko also encouraged Regional Commissioners to take advantage of this unique opportunity to exhibit their regional attractions, and for businesses to showcase their products and services for the domestic traveller. The general public (who are all potential customers for this market) are anticipated to attend UWANDAE EXPO19 on mass during the weekend of 16-17th February.
The media launch was attended by TV channels, TBC1, Channel 10 and ITV; as well as newspaper and blogs representatives (see below).
Online coverage (click on links below):
https://www.mtaakwamtaa.co.tz/2019/01/documentary-kuhusu-maonyesho-ya-utalii.html
https://www.kajunason.com/2019/01/documentary-kuhusu-maonyesho-ya-utalii.html
https://vidokezo.com/v/361e393088438dbb99ae6db5801dcce8
http://maswayetu.blogspot.com/2019/01/documentary-ya-maonyesho-ya-utalii-wa.html
https://issamichuzi.blogspot.com/2019/01/documentary-kuhusu-maonesho-ya-utalii.html
Print coverage:
DailyNews, 17 Januari 2019-pg 19
The Citizen, 17 Januari 2019-pg 18
Mtanzania, 17 Januari 2019-pg 5
Mtanzania, 17 Januari 2019-pg 18
Majira, 17 Januari 2019-pg 10
The Guardian, 16 Januari 2019
11th January 2019:
Sporting venues, Dar es Salaam
Mary Kalikawe, accompanied by Marius Mwijage, visit sporting venues across Dar es Salaam to discuss exhibiting at UWANDAE EXPO2019, and tap into the growing number of Tanzanian residents who travel to the city to watch their favourite teams.
Sports tourism is the fastest growing sector of the global tourism industry, and is forecast to grow substantially within domestic markets with the emergence of the ‘experience economy’.
The use of sports to market communities and regions is a popular strategy, and Tanzania is fortunate to have a mixture of first class stadiums and golf courses to draw tourists in. Sports is becoming an important driver in the country and outside football, Tanzanians are looking to athletics, weightlifting, boxing, handball, basketball, rugby and cricket for entertainment.
29th December 2018:
Bukoba Municipal Community
Mary Kalikawe, rallies awareness of and support for UWANDAE EXPO2019, amongst an esteemed audience of high ranking government officials, business leaders and community representatives attending the Bukoba Municipal Community Meeting on 29th December 2018. Her message was warmly received and resulted in opportunities currently being pursued.
This Bukoba Municipal community meeting was attended by: the District Commissioner Mr Deodatus Kinawiro, the Mayor of Bukoba Hon Chief Kalumuna, the MP Hon. Alfred Lwakatare, the Municipal Director and other high ranking government officials, business, community and opinion leaders.
14th-15th December 2018:
Southern Parks Tourism Fair, Iringa
Mary Kalikawe (far left) presents UWANDAE EXPO2019 in the presence of the Tanzania Minister for Foreign Affairs, Ambassador Augstine Mahiga (far right), whose active support and enthusiasm for this initiative has been much appreciated by all involved.
Mary waits to introduce UWANDAE EXPO2019 to packed audiences, in between meeting exhibitors and the Iringa regional leadership team.
