ASSOCIATION OF WOMEN IN TOURISM TANZANIA
AWOTTA is a non-profit organisation established in 2011 to help empower women to reach their true potential, gain equality of opportunity and attain financial security within the Tanzania tourism sector
A Personal Message from
Mary C. Kalikawe – Chairperson
Thank you for visiting our website today.
We look forward to welcoming all visitors to Tanzania and serving our people through the emerging domestic tourism market during 2025.
Through the continued development of tourism, Tanzania will prosper and AWOTTA is committed to playing a key role in making this happen. Women make up 50% of the population and we will work tirelessly to ensure they have a fair and equal opportunity to achieve their aspirations whilst contributing to our country’s socio-economic objectives through participation in the tourism sector.
We are driven by the popular saying “Nani kama Mama”, which means that the children of Tanzania look to the next generation of women to lay the ground that will lead to their prosperity. We are proud to embrace this tradition within the tourism industry and I invite you to join us today in taking on this responsibility.
AWOTTA IS PROUD TO REPRESENT TANZANIAN WOMEN IN TOURISM ON REGIONAL, NATIONAL AND INTERNATIONAL STAGES
Campaign theme, ‘Accelerate Action’
Collectively, we can Accelerate Action for gender equality.
Step forward in solidarity for International Women’s Day (IWD) 2025 on March 8 to help #AccelerateAction.
At the current rate of progress, it will take until 2158, which is roughly five generations from now, to reach full gender parity, according to data from the World Economic Forum.
Focusing on the need to Accelerate Action emphasizes the importance of taking swift and decisive steps to achieve gender equality. It calls for increased momentum and urgency in addressing the systemic barriers and biases that women face, both in personal and professional spheres.
So, together, let’s Accelerate Action across Tanzania and help to speed up the rate of progress worldwide.
International Women’s Day 8th March 2025
AWOTTA were proud to attend this year’s IWD celebrations in Arusha – the gateway city to Tanzania’s Northern Safari Circuit and Mount Kilimanjaro.
HONORARY GUEST
DR. SAMIA SULUHU HASSAN
PRESIDENT OF THE UNITED REPUBLIC OF TANZANIA
AWOTTA participation
6th March, Arusha International Conference Centre: AWOTTA sat on a panel discussion on Women in Tourism.
6-8th: IWD exhibition joint stand: AWOTTA & TAWTO (Association of Women Tour Operators)
AWOTTA Celebrates
World Tourism Day 27th September 2025
Campaign Theme
‘Tourism and Sustainable Transformation’
This theme focuses on highlighting tourism’s potential to contribute to a sustainable socio-economic transformation for people and the planet
FOR MORE INFORMATION PLEASE CONTACT:
Mary Kalikawe (Chairperson)
phone: (+255) 07594 24933
email: mkalikawe@awotta.org
